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What is a “Super Chef”?
Briefly: "A super chef is an empire-building celebrity chef."
Detailed: "A number of ingredients go into making Super Chefs. Their businesses reach geographically outside one city and beyond restaurants into other businesses. They are celebrated for their cooking talents and bedazzling, media-savvy ways. They manage large businesses, building brand names and personal wealth unheard of before among chefs. Their business empires are enduring."
Juliette Rossant: Super Chef
(New York: Free Press, 2004)(Excerpt in Fast Company)
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Brands & Branding Archive
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Todd English Closes Kingfish Hall
Posted on 2012/05/21 | No CommentsLearn to close down right -
BBC: 25TV’s Ghalia Mahmoud
Posted on 2012/05/02 | No CommentsA maid turned cook turned politician? -
Interview with Sanjeev Kapoor: FoodFood TV
Posted on 2012/04/10 | 2 CommentsSanjeev Karpoor aims to reach the global Indian Diaspora and then keep going -
Zaytinya: Greek Easter
Posted on 2012/04/09 | No CommentsEaster isn't only on one Sunday -
US Foods Launches New Products: Not Just Commodities
Posted on 2012/04/05 | No CommentsBe inventive, but not from scratch -
Interview: Roberto Donna and Hakan Ilhan at La Forcetta
Posted on 2012/03/19 | No CommentsThe importance of finding the right business partner -
Cathal Armstrong: St. Patrick’s Day Grand Marshall
Posted on 2012/03/15 | No CommentsJoin the parade! -
Mario Batali & Joe Bastianich: $5.25M Settlement
Posted on 2012/03/12 | No CommentsWhat does a huge settlement mean for other restaurateurs? -
Michel Richard: Revel in Atlantic City
Posted on 2012/02/16 | No CommentsExpansion without a TV show -
Food & Wine: Chefs Make Change
Posted on 2012/02/06 | No CommentsMario Batali sans queue -
QOOQ in the Kitchen
Posted on 2012/01/19 | No CommentsA French tablet for the kitchen -
Michael Symon: Eat at the Airport
Posted on 2012/01/09 | No CommentsAirports lure chefs -
Nobu Goes to Riyadh
Posted on 2011/11/29 | No CommentsSaudis love sushi -
Martha Stewart: Thanksgiving Hotline Recipes
Posted on 2011/11/22 | No CommentsFree recipes with photos in a download -
Holiday Gifts: Quirky in the Kitchen
Posted on 2011/11/21 | No CommentsGizmos for Foodies -
The Next Iron Chef: Super Chefs?
Posted on 2011/10/31 | 1 CommentSuper Chefs or Celebrity Chefs? -
Wolfgang Puck on LAFW
Posted on 2011/10/14 | 2 CommentsThis fest is better than that fest? -
Can LAFW Succeed AWFF?
Posted on 2011/10/11 | 1 CommentMoney for nothing? -
Korea Invented Pizza
Posted on 2011/10/07 | No CommentsFrom Korea to Italy? -
Glynwood: Apple Exchange between New York and Le Perche
Posted on 2011/10/06 | 2 CommentsJust how important are apples? If you are a farmer in the Hudson Valley, New York, apples just might be your livelihood. Spearheaded by Colette Rossant and the Windfall Project,... -
Todd Gray: Building a Brand with Glutino
Posted on 2011/10/04 | No CommentsProduct + trend = media exposure -
Brand Trend: Celebrity Chef Foundations
Posted on 2011/09/20 | 1 CommentDo good in your own name -
Mario Batali’s Garden
Posted on 2011/09/06 | No CommentsCelebrate September at Mario Batali's garden -
Food Network Star: Jeff Mauro & The Official Guide
Posted on 2011/08/17 | 1 CommentHow to succeed in Television -
James Beard Foundation Leadership Awards
Posted on 2011/08/11 | 1 CommentVision with impact
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