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What is a “Super Chef”?
Briefly: "A super chef is an empire-building celebrity chef."
Detailed: "A number of ingredients go into making Super Chefs. Their businesses reach geographically outside one city and beyond restaurants into other businesses. They are celebrated for their cooking talents and bedazzling, media-savvy ways. They manage large businesses, building brand names and personal wealth unheard of before among chefs. Their business empires are enduring."
Juliette Rossant: Super Chef
(New York: Free Press, 2004)(Excerpt in Fast Company)
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Charlie Trotter Archive
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Brand Trend: Celebrity Chef Foundations
Posted on 2011/09/20 | 1 CommentDo good in your own name -
Charlie Trotter Walks His Own Road
Posted on 2011/03/31 | No CommentsSo, what did Charlie do to cool down? -
Winter Break: Cayman Cookout
Posted on 2010/10/25 | 2 CommentsFrigid outside? Cook out in the Caymans...! -
New York Magazine: 20 Biggest Chef Empires
Posted on 2009/09/28 | 2 CommentsAnother list of the biggest and richest chefs...!
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